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HAPPY NEW YEAR

Written By Samantha Smikle - January 01 2019

For so many of us, the New Year denotes a time of reflection, cutting people off, making resolutions that we've made before. We hope that yours is marked by intentions that shape your life and the world. Share your New Year's resolution with us for a chance to be featured in our New Year Campaign.

Shop the items in the featured campaign below !

MATRIX SUNNIES, $72

KING BEE BERET, $68

TREND: WHAT TO WEAR OUT ON NYE

Written By Samantha Smikle - December 27 2018

Don't show up to the NYE festivities without sunnies laced in czech crystal bling and mirrored lens shine.

Shop Crystal Items Here.

Shop Mirrored Lenses Here.

SILVER SURFER, $88

SHOWSTOPPER, $168

ICONIC VINTAGE: HOLIDAY, $96

I'LL BE RICH FOREVER, $250

TREND: Holiday Escape: Sand or Snow

Written By Samantha Smikle - December 27 2018

Whether you're heading for the sand or the slopes, find all your packing list must-have here! Shop Below!

POWER MOVES, $180

NEW POCONOS, $168

SNOWED IN, $72

SILVER SURFER IN BLUE ICE LENS, $88

Samantha Smikle, Nroda owner (left) wears the Snowed In Sunnies, $72.

Model wears the 10 out of 10 Sunnies, $168.

Shop Nroda This Holiday Season with Free Shipping!

Written By Samantha Smikle - November 28 2018

Now through December 31st, we'll ship your order for free on us to anywhere in the US! Happy Holidays!

Nroda Trend: Frameless Sunnies

Written By Samantha Smikle - October 15 2018

We're currently obsessed with the minimal, geometric and modern design of our newest limited release: frameless sunnies!

Shop the Catching Flights, Top Lion, and a Nroda Fave, Real Deal Sunnies below !

Catching Flights in Peach, $68

Catching Flights in Berry, $68

Top Lion in Jet, $72

Top Lion in Gold, $72

Real Deal, $72

AFROPUNK 2018 RECAP

Written By Samantha Smikle - August 29 2018

samantha smikle of nroda and tiffany battle of Werk! Place nroda eyewear at afropunk 2018

The internet is whizzing about whether or not Afropunk has changed for the better or worse, we're still reeling from Erykah Badu's closing set for the weekend and all the love we received from so many of you who came out to visit and those new Nroda Mamis and Papis too! Here's a recap in photos!...

nroda eyewear at afropunk 2018 samantha smikle of Nroda Eyewear and Charlese Antoinette anroda eyewear at afropunk 2018

love mark nroda eyewear sunnies at afropunk 2018

NRODA EYEWEAR AT ESSENCE FESTIVAL 2018

Written By Samantha Smikle - June 19 2018

Shop the new Nroda Eyewear collection and your favorites at Essence Festival 2018! Make a note in your calendar: We'll be at BOOTH# 2212, by the Ford Activation.

Behind The Scenes of our SS '18 Campaign Shoot

Written By Samantha Smikle - April 02 2018

CEO + Designer of Tnemnroda, Samantha Smikle with Model Tatiana Elizabeth

Our shoot was delayed two days due to a snow storm in NYC. But on Friday, we all came together at the studio in Harlem and we went in!

11 styles of frames, 4 eyeglass chains, 16 rings, 3 main looks, 2 models, 1 stylist, photog, makeup artist and their 5 assistants, 1 designer of Tnemnroda and my brand consultant. It takes a village to produce a shoot plus a dozen donuts, bagels and box of coffee from Dunkins.

Here are some BTS images...We can't wait to reveal the campaign to you officially! Stay Tuned!

Tnemnroda Shines at Cocktails With Claire

Written By Samantha Smikle - November 14 2017

With Claire Sulmers, Cocktails With Claire

The music was blaring, crowd was crowding and the lights were low. Wait, lights low?!

Cocktails with Claire is divided into two experiences, a brunch or dinner with a Q+A session that often pulls at all of our hustler spirited heart strings and then a shop and sip experience.

The brunch was over and soon the penthouse at the Attic Club would go from the showroom it resembled in the day to the, well, club it was.

The tech guy, super serious bouncer and flirty bouncer all learned that I needed the lights up. I guess the fashion gods were smiling upon me because before I could say, "Aubergine," the lights were not only up, there was a spotlight on Tnemnroda!

It was all more than worth it because Tnemnroda made new customers out of Yandy Smith, Rae Holiday and dozens more of you! Thanks so much for making it a blast!

Drop a line below, say hi and tell a friend about the dope eyewear line you discovered at Cocktails With Claire!

See below for the Tnemnroda faves and more event photos!

Unity Sunnies

Voyeur Sunnies with Crystal

Living The Dream

Better Than The Rest

Join us at Cocktails With Claire Tomorrow!

Written By Samantha Smikle - November 10 2017

We are going to be at 3 (so far...) huge holiday pop up events this holiday season. First up, is Cocktails With Claire. Mark your calendar, it’s tomorrow. You still have time to RSVP at www.cwctynyc.eventbrite.com

It’s hosted by Claire Sulmers and Ty. Special guests will be Patricia Field who we love! Fingers crossed that my Bronx sister, Cardi B slides through too! 🤞🏾🤗✨💖

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